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Real-time bidding the auction system|auctioning) is a programmatic advertising technique that empowers advertisers to bid on individual ad impressions in real time. In this dynamic process, multiple advertisers rapidly place bids on ad inventory as users browse websites or apps. The highest bidder wins the auction, ensuring that their message is di
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Pop-under ads can be anuisance for users, but they also present fascinating challenge for advertisers. These ads operate under the radar, appearing in a new window when a user interacts with a webpage. This stealthy approach can lead to impressive click-through rates (CTR) and ultimately drive traffic. Understanding how CPM pricing works for pop-un